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2021 MEDIA KIT
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2021 MEDIA KIT
csengineermag.com
csengineermag.com | Civil + Structural Engineer Media Kit 1
CONTENTS 3 EDITORIAL CALENDAR 4 Audience & Reach 6 DIGITAL advertising 7 digital magazine advertising 8 SPONSORED webcasts 9 ENEWS TAKEOVER 10 channel sponsorship 11 ENGINEERING DRONE VIDEO OF THE YEAR 12 SEMINARS
Civil + Structural Engineer Media is passionate about being the best source of news and information for the Architecture, Engineering, and Construction Industries. What started as two separate print publications over a decade ago has transformed into both a digital magazine and a website that generates an average of 100,000 visitors a month. As the way our readers consume their news changes, so do we. Our brand has evolved to reflect digital consumption by adding media to our platform. We are no longer a print publication but rather a multi-platform resource to the AEC industry. We are a comprehensive media outlet. Our redesigned website is structured around 8 topic-specific channels: Environmental & Sustainability, Structures & Buildings, Transportation & Infrastructure, Water & Stormwater, Business News, Software & Technology, Unmanned Systems, and Surveying. Each piece of news and article is contained within one or more of these channels, making the information more accessible to our readers. Channel sponsorships are currently available for 2021. We have also returned the popular Civil + Structural Engineer Media weekly e-newsletter. This platform has a high delivery open rate and advertisers can utilize our unique “e-newsletter takeover” to further enhance their content. Our services are adaptable to the needs of interested advertisers. Civil + Structural Engineer Media is looking forward to delivering your advertising needs and letting your content shine on each of our media platforms.
13 CONFERENCE 14 whitepapers 15 WHAT OUR READERS ARE SAYING 16 CONTACT US
PUBLISHER Chad Clinehens | 479.856.6097 | [email protected] media director Christy Zweig | 479.445.7564 | [email protected] Production Manager Anna Finley | 479.435.6850 | [email protected] editor/content specialist Luke Carothers | 800.466.6275 | [email protected] art director Maisie Johnson | 800.466.6275 | [email protected]
ON THE COVER IMAGE CREDITS: 1. C.D. Smith Construction, Inc. 2. COMMAND Center 3. Legacy Building Solutions 4. Zenith Engineers Inc. 5. Cleveland Bridge Group 6. Guidon Design 7. Leica Geosystems 8. C+S Engineer 9. HDR Engineering 10. Terracon 11. Aquiline Drones 12. WSP
Civil + Structural Engineer Media is the authoritative source for business news and project information in the AEC industry. Each month we feature peer-contributed articles covering innovative and noteworthy engineering and construction projects, as well as cutting-edge software tools, and interviews with successful engineers and thought leaders in the industry. Additionally, our website publishes daily news regarding the AEC industry to an audience of 80,000 visitors a month, and our weekly e-newsletter reaches an audience of 38,400 industry members.
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EDITORIAL CALENDAR
Editorial submissions can be made at https://csengineermag.com/editorial-submissions/ and will be considered for use as a cover story. Each issue will accept article submissions that fall under our Channels. JANUARY Theme: Structures + Buildings FEBRUARY Theme: Sports MARCH Theme: Underground + Tunnels APRIL Theme: Environmental
Materials Deadline: 12-4-2020
Materials Deadline: 1-4-2021
Materials Deadline: 2-5-2021
Materials Deadline: 3-5-2021
JULY
AUGUST
MAY
JUNE
Theme: Rising Stars Feature: Rising Stars profiles
Theme: Unmanned Systems Feature: Engineering Drone Video of the Year winner
Theme: Transportation + Infrastructure
Theme: Water
Materials Deadline: 4-5-2021
Materials Deadline: 5-5-2021
Materials Deadline: 7-7-2021
Materials Deadline: 6-4-2021
SEPTEMBER
NOVEMBER
DECEMBER
OCTOBER
Theme: Construction
Theme: Vertical Engineering
Theme: The “Big” Issue
Theme: Bridges
Materials Deadline: 8-6-2021
Materials Deadline: 11-5-2021
Materials Deadline: 10-6-2021
Materials Deadline: 9-8-2021
Calendar is subject to change, exlcuding themes for each month. Please contact Luke Carothers for questions.
csengineermag.com | Civil + Structural Engineer Media Kit 3
AUDIENCE & REACH
REACH | 192,860 Monthly Website Pageviews | 100,000 Monthly Flipbook Pageviews | 30,000 Digital Magazine Subscribers | 34,000 Facebook Page Likes | 25,000 Twitter Followers | 2,860 Instagram Page Followers | 1,000
200+ NEW leads from Flipbook per month!
READERSHIP INCLUDES: 35% Owner, President, VP, Principal 31% Civil Engineer, Structural Engineer, Project Manager, Senior Engineer 14% Supervising Engineer, Associate, Director 24% Surveyors and GIS professionals 16% Academia PRIMARY BUSINESS: 69% Private Practice Consulting, Engineering Firms, Land Surveying/GIS 15% Government/Public Works/ Transportation Authority 12% Contractor, Construction Management, Design Build 4% Other
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AUDIENCE & REACH
What actions have you taken during the last year as a result of viewing advertisements in Civil + Structural Engineer?
Civil + Structural Engineer subscribers/readers purchase and/or specify the following products: Anchors Business Services (Consulting, Insurance, Staffing) Concrete (Forms, Precast, Post tensioned) Erosion and Sediment Control Foundations Geosynthetics Geotechnical Services and Equipment Hardware Land Surveying/Laser Scanning Pavement (Concrete, Asphalt) Pipe and Accessories Retaining Walls, Barrier/Noise Walls Software (Design, Modeling, Analysis, GIS) Steel (Structural, Cold-formed) Stormwater Management Structural monitoring UAV Drones Wastewater Treatment/Sewer Rehabilitation Wood Potable Water Treatment Prefabricated Buildings
Award-winning Design
csengineermag.com | Civil + Structural Engineer Media Kit 5
DIGITAL advertising
Website Ad Space Leaderboard (4 available)* Medium Rectangle Leaderboard
Location Above the Fold - Homepage only Global Sidebar Skyscraper available After Post - Bottom of Post Pages
Size 728x90px or 1400x193px 300x250px 728x90px
1 Month $1,500 $1,700 $900
*rotating
Enewsletter Ad Space eNews Leaderboard Ad (3 available) eNews Leaderboard Ad (2 available) eNews Advertorial eNews Featured Video
Location Above the Fold
Size 728x90px 728x90px *See Spec Sheet 300x200px
1 Week $1,800 $1,200 $2,200 $900
Middle of Content Section Top Post of Content Section Middle of Content Section
Acceptable files are JPG, GIF, or animated GIF. All images must be web-ready, at a resolution of 72 dpi. SPEC SHEETS ARE HERE. https://csengineermag.com/advertise-with-us/ DESIGN SERVICES AVAILABLE
Leaderboard
Leaderboard - Above the Fold
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interactive digital magazine advertising
Size Full Page Inside Front Cover Spread 2/3 Page (vertical) 1/2 Page (vertical) 1/2 Page (horizontal) 1/2 Page (island) 1/3 Page (vertical) 1/3 Page (horizontal) 1/3 Page (square) 1/4 Page Back Cover
Dimensions 9 x 10.5” 9 x 10.5” 18 x 10.5” 4.75 x 9.23” 3.6875 x 9.23” 8.05 x 4.25” 4.25 x 7.625” 2.375 x 9.23” 8.05 x 2.96” 5 x 5” 3.975 x 4.1875” 9 x 10.5”
1 Month $2,500 $3,000 $5,000 $2,000 $1,500 $1,500 $1,500
$800 $800 $800 $700 $2,000
All ads must be the exact size as the dimensions listed. No bleed or trim marks. A high-resolution, print-ready PDF with the fonts embedded is the first preference. All Ads must be at a resolution of 300 dpi. DESIGN SERVICES AVAILABLE VISIT THIS LINK FOR ADVERTISEMENT SPEC SHEETS. https://csengineermag.com/advertise-with-us/
csengineermag.com | Civil + Structural Engineer Media Kit 7
Our live webinar series averages 400 registrants per event, making it a massive lead-generation service. AEC professionals attend our webinars to enhance their knowledge on projects and products. Additionally, these professionals use our webinars to satisfy the continuing education requirements necessary to maintaining and renewing their licenses. Civil + Structural Engineer Media will execute all marketing and promotions prior to the event in order to maximize attendance. Promotions for webinars begin four weeks prior to the scheduled date. Planning and preparation begin much earlier, and we are able to adapt to client needs. Take advantage of our expertise and demonstrate your position as a knowledge leader in your field.
WHAT WE NEED FROM YOU: • Marketing materials (images, videos, product shots, text, etc.) • Corporate logo • Presentation title and description • Speaker contact information and headshots • PowerPoint presentation (using our • Quiz questions and answer key • Poll questions (if applicable) • Presentation images and videos WHAT TO EXPECT FROM US: • One full-page ad in Civil + Structural Engineer Digital Magazine • Two email blasts sent to a targeted list from our >Page 1 Page 2 Page 3 Page 4 Page 5 Page 6 Page 7 Page 8 Page 9 Page 10 Page 11 Page 12 Page 13 Page 14
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