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Golden Circle Awareness
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4 inch thick Toothpicks for skewering • 2 pink lady apples • Directions 1. Core apples and cut each
Guest recognition and reward program
LOYALTY
LOGO
• Guest loyalty drives profitability
TIER
• The cost of getting new guests can be very high
BENEFITS
• Regular guests usually cost less to serve
ENROLMENT
• Loyal guests can often refer new guests at no cost
EARN AND BURN
• The lifetime value of a Golden Circle member is:
MEMBERSHIP STATUS
US$ 120,000
LOGO
Golden Circle Program
• Launched in August 1997
• Golden Circle Centre (GCC) located in Kowloon Shangri-La, Hong Kong
• Central Look Up / >Page 1 Page 2 Page 3 Page 4 Page 5 Page 6 Page 7 Page 8 Page 9 Page 10 Page 11 Page 12 Page 13 Page 14 Page 15 Page 16 Page 17 Page 18 Page 19 Page 20 Page 21 Page 22 Page 23 Page 24
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