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Ortho Technology - December 2018

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Ortho Technology - December 2018

DEC 2018

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Brackets - Aesthetic

www.orthotechnology.com

1.800.999.3161

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MEET IRENE DAVIS An Inspiring Member of Our Team

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them have been very generous with their knowledge — I get to learn something new every single day.” Irene’s love of learning is contagious. “Recently we’ve been talking a lot about scanners,” she says enthusiastically. “It turns out they need specific file types for scans to fit a given practice’s systems. Treatment protocol has to marry up from beginning to end.” Not only does Irene savor the inside knowledge of what it takes to run a modern orthodontic practice, it also helps her better understand her customers’ needs. And the benefits show. Here at Ortho Technology, we conduct regular surveys of our customers to ensure that we’re giving you the service you deserve. We’ve received countless stellar reviews, and the best part, according to Irene, is that we hear the same sort of compliments again and again. “People are always saying that we’re knowledgeable and easy to work with. It makes us really, really proud to get such positive feedback!” Given Irene’s passion for her work, we had to know if she has a favorite product. “My favorite products are the ones that are important but simple,” Irene tells us, “because often those are going to make a difference to the doctor several times a day.” She uses our Pinnacle ® stainless steel bracket to illustrate her point. “Most practices are using brackets designed over 15 years ago, but there have been so many

advances in just the past five years. Things like anti-rotation

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features and micro-etched pylon bases have gone a long way in improving both the experiences of doctors and their patients.” The improved experience is more than a sales pitch to Irene. “You see, back when I was growing up, braces were just for rich kids,” Irene reflects. “But by the time I had my daughter, they were affordable. After she was treated, her smile had so much more confidence! I could only imagine if I could smile like that at her age.” Expanding on this perspective, she adds, “Behind everything we do here at Ortho Tech, the end result is someone with a more confident smile.” She has a way of putting things in perspective. From 16-year-olds finding a new sense of confidence to those who take better care of their teeth, Irene keeps the end result of her work close to her heart. Outside the office, Irene describes herself as “a very simple girl.” She likes exploring everything the outdoors has to offer, whether that means hiking or paddling a canoe. And whether she travels by foot or by paddle, you can bet her dog Emerson will tag along for the adventure. Irene Davis is an amazing, inspiring member of our team. Her years of service and stellar customer reviews show just how far a compassionate, open mind can take you. Thanks, Irene!

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This month, we want to shine a spotlight on one of our star team members: Irene Davis. As the team lead for domestic inside sales, she has helped countless orthodontists, technicians, and staff members find the products that keep their practices running smoothly. Having been at Ortho Technology for almost 13 years, Irene has a customer service style all her own, with her bright, caring personality and genuine passion for learning. We sat down with this star sales rep to learn more about her and what she enjoys most about the Ortho Tech experience. “Our customers are incredible,” Irene says, smiling. “I’ve always been a science nerd, and with this job, I get to talk to some of the smartest professionals from all over the world. So many of

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1.800.999.3161 | 1

We believe that small businesses can have a positive impact on local communities and the wider world. A successful charity campaign can make a world of difference for people in need, especially over the holidays. But not all charitable organizations are created equal, and supporting the wrong organization can do more harm than good. Here are some tips on finding the best fit for your business. How Your Business Can Give Back the Right Way CHOOSING THE RIG

Align Missions When narrowing down the thousands of local and national charities you have to choose from, comparing the mission statements of these organizations to your own is a great place to start. Charities that align with or complement your own goals as a business are natural partners. Still, while matching big- picture goals is a great start, you also need to make sure your chosen organization aligns with the heart and soul of your business: your employees and customers.

Find Human Connections The most powerful charity work your business can support is a cause that stems from the needs and passions of people connected to your work. Maybe a member of your team lives with a disability or a significant number of your customers face social, cultural, or economic challenges. Putting time, money, and effort into supporting a reputable organization that helps the people and communities

An Overview of Our Selection

From aesthetic preferences to medical needs, we know that doctors and patients alike appreciate options when it comes to their bracket systems. That’s why we are proud to offer such an extensive range of these products. Whether you’re looking for the latest self-ligating systems to save time in the chair or wish to provide a stunning 24K-gold plated smile to your patients, we have the brackets for you. Here’s an overview of what we have on offer.

their braces to remain virtually invisible. For the absolute best aesthetics, we offer the PURE Sapphire Bracket System, which utilizes monocrystalline sapphire to achieve the highest transparency possible against any tooth shade. When strength and invisibility are a must, we carry metal-lined ceramic options, including Encore! and Avalon. Metal Bracket Systems When a practice wants the newest technology in traditional brackets, and value is crucial, it’s important to select carefully. That’s why we carry a wide range of stainless-steel brackets, from our most modern Pinnacle and Votion Systems to our classic Marquis and Bionic Systems. For patients looking for a truly rich smile, we also offer the Marquis TruGold 24K-plated system for all the advantages of a metal bracket with the aesthetics of a solid- gold grin.

Self-Ligating Systems Self-ligating systems have come a long way in recent years, offering both efficiency and reliability. Gone are the days of easily deformed C-clips and nicked archwires. Our Lotus Plus DS System — available in passive, interactive, and hybrid versions — uses a durable, low-profile, nickel-titanium design that gives doctors all the advantages of a self-ligating system without sacrificing patient comfort.

than the interactive version of Lotus Plus DS. The active stage of this system engages the archwire at the base of the archwire slot, fully expressing the in-out angulation and torque built into the bracket. When aesthetics and comfort are a must for a patient, we also carry Sensation Active Ceramic Brackets, which combine the benefits of an active, self-ligating system with the discrete translucent design. Aesthetic Bracket Systems Outside of our self-ligating options, we carry a wide selection of aesthetically pleasing brackets designed for patients who want

For situations where doctors need the most control over treatment, look no further

2 | www.orthotechnology.com

TAKE A BREAK

T CHARITY connected to your business is one of the best ways to show you care.

Check Credentials Good intentions only go so far. To really make your charity efforts count and ensure your donations are used appropriately, you need to do some research. Thankfully, organizations like the Better Business Bureau, Charity Watch, and GuideStar.org keep >Page 1 Page 2 Page 3 Page 4

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