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Professional Liability Insurance Group - Volume 20

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Professional Liability Insurance Group - Volume 20

The PLIG Professional’s PULSE

Volume #20

SERVING YOU! Celebrating 20 Years

other professionals, such as lawyers, accountants, architects, and engineers. Over the years, we’ve also worked to secure access to many different types of A-rated insurance carriers for both professional and commercial liability. Fast forward 10 years, and we are now able to offer

Hi!

This year marks the Professional Liability Insurance Group’s 20th year of servicing professionals and business owners of all types. I want to take this time to say, “THANK YOU!”Thank you for trusting us and working with us as business partners to enable us to protect you and your business!

a full suite of commercial insurance policies that protect businesses of all types. As an independent broker, we can truly service our clients’ needs with the best possible options and strategies so that they are fully protected for the lowest possible price, and that helps me to sleep better at night. We have also expanded geographically beyond New Jersey by serving Pennsylvania and Delaware. Nonetheless, our roots remain firmly grounded in New Jersey. Giving back to the community and those less fortunate has always been a part of who I am.To that end, I am happy to share with you that I currently serve as an executive board member on two local nonprofit organizations; as board chair with Big Brothers Big Sisters of Cumberland & Salem Counties (BBBSCS), and as treasurer and second VP of our local Cumberland Cape Atlantic YMCA. Both of these organizations help so many people of all ages, and their organizations are filled with caring people as well. It’s a true honor to volunteer for each of these great missions. Looking back over the last 10 years (and 20 that the agency has existed), I see insurance agencies being acquired and merging, in line with what’s happening in many of the professional practices and firms of our clients. I’m thankful that since having acquired this agency in 2007 we have managed to hold our ground and continue to help protect our clients as independent brokers.To that end, I want to again say thank you to each and every one of you as we celebrate 20 years of service! Thank you, thank you, thank you! Here’s to another 20 years! - Shayne

I’d also like to take a few minutes to walk you back through our history and how we came to be where we are today, 20 years later.

Personally, I am truly blessed and grateful to be in a place where I can serve the community by taking care of our clients. I take pride in giving back in any way possible to help people both personally and in their business. I’m a firm believer in the fact that it’s all about giving back and paying it forward! As an agency, we truly would not be here today if it weren’t for the two-way trust and partnership we have with each of our clients.Without their long-term relationships with our agency, we would never have survived the global financial crisis in 2008 that occurred shortly after I purchased the business. The Professional Liability Insurance Group began serving clients in 1997.When the agency was founded, it catered primarily to physician clients as a direct result of the medical malpractice crisis that unfolded in the late 1990s and early 2000s.Ten years later, in 2007, after climbing the corporate ladder for an international pharmaceutical company, I purchased the business and made it my own.The main reason I left the security of the corporate world for the great unknown of business entrepreneurialism was to be able to better control my own destiny and spend more time with my family while our children were young. Little did I know the challenges that lie ahead in owning a business! When I originally bought and took over operations of the business in 2007, I knew that diversification and expansion were critical to the company’s future. Little did anyone realize that we would need to diversify expeditiously with the financial crisis of 2008 unfolding, and all just to survive! With that in mind, we expanded our services to include Where It Began

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Professional Liability Insurance Group • www.ProtectUsBetter.com

REDEFINING LEADERSHIPWITH

‘Boundaries for Leaders’

HAVEYOU BEEN APPROACHING LEADERSHIP ALLWRONG?

Believe it or not, you can maintain that culture while remaining, as Dr. Cloud puts it, “ridiculously in charge.” What to Do The best leaders set boundaries that empower people and teams to reach goals, while rooting out bad behavior proactively.They have to do this in a way that works with people’s brain functions of attention, inhibition, and working memory. If you’ve never approached leadership from this psychological point of view, it’s a refreshing take that can work wonders on the efficiency and effectiveness of any team. Ultimately, the book encourages you to view leadership as creating the conditions that allow people to use their brains to realize visions in the absence of distraction.That means creating the right boundaries — boundaries that produce freedom without control.

Whether you’re an executive or an aspiring leader, Dr. Henry Cloud, author of the groundbreaking book “Boundaries for Leaders,” might have something to say about it. Marrying the fields of clinical psychology and leadership consulting, Dr. Cloud delves deep into the mind to find rich insights into the psychology of leadership. In fact, he literally redefines the word in the process.

Redefining Leadership Dr. Cloud defines leadership as simply “the process of turning a vision into a reality.” Sounds simple, right? It’s also completely accurate.

dreams are only possible with the help of others who can take your ideas and make them actionable. Plus, they tend to make the journey more enjoyable if you hire the right people and set the right boundaries. That’s why leaders need to invest time and energy into creating teams and workplace cultures that support productivity while maintaining employee satisfaction. It doesn’t take a clinical psychologist to tell you that unhappy people don’t stay productive for long. Without a sense of ownership — with you stepping over boundaries onto projects they should own for themselves — they won’t have that motivation.

Whether your vision is a successful business or a successful family, you need leadership skills to achieve your goals. But you can’t do it alone. You need to achieve your dreams with people and through people.The most worthwhile

How to Calculate the Lifetime Value of a Customer

A. The money spent by each customer (the revenue your business gains per customer, factoring in the margins of the products or services you provide) B. The time frame for each customer purchase (the average amount of time you keep a customer)

THE LIFETIMEVALUE OF A CUSTOMER IS AN EASILY OVERLOOKED AND OFTEN UNDERUTILIZED CONCEPT. DON’T RISK DOINGYOURSELF ANDYOUR BUSINESS A HUGE DISSERVICE. Why track customer lifetime value, or CLV? When you know the CLV, you have >Page 1 Page 2 Page 3 Page 4 Page 5 Page 6

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