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Accord Generic Creds_March 2020
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BRILLIANTLY JOINED-UP MARKETING
0 2 | W E L C O M E T O A C C O R D
W E L C O M E T O A C C O R D | 0 3
Welcome to Accord
A company of creative thinkers, digital strategists, planning experts and problem-solvers. The strength and depth of our expertise is second to none. With consumers accessing multiple channels in multiple ways, it’s our job to think flexibly, learn fast, respond swiftly and operate at the very heart of your business. We have a proven track record of working with entrepreneurial start-ups, challenger brands and market leaders. A n award-winning, proudly independent marketing agency.
3 offices | 120 staff
EST. 1988
0 4 | O U R V A L U E S
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Our values W e take pride in our professional approach, friendly demeanour and determination to deliver an outstanding service - but it is our company values that form our DNA. They guide the way we work with our clients, business partners, suppliers and each other.
At Accord you’ll find a team of enthusiastic, dedicated and experienced marketing professionals. We are passionate about what we do, and we are motivated by and committed to our clients’ continued success.
Passion
Collaboration
We are dedicated to building strong, long-lasting and successful business relationships. This spurs us to go above and beyond.
Encourages a culture of curiosity, drives innovation, inspires a sense of community and increases productivity.
Openness
Trust
This is the basis for everything we do and the prerequisite for our success. It’s about being adaptable, considerate, open and honest.
We are transparent and accountable, with a commitment to energise, engage and inspire. We value innovative ideas and fresh thinking.
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O U R B R I L L I A N T L Y J O I N E D - U P A P P R O A C H | 0 7
Our brilliantly joined-up approach
Brilliantly joined-up reflects our holistic approach and recognises that great marketing must be seamless, from ideas and inspiration through to tracking and analysis, and everything in between.
W e love to challenge ideas and push boundaries. Experienced, flexible and energetic, clients come to us for ideas, service and results. Most consider us true extensions of their team, working closely with us to devise, develop and implement every stage of their marketing plans.
We always talk objectives first - business goals, target audiences and campaign ambitions. It is only then that we use the media and planning tools at our disposal to identify the right platforms, tactics and technologies that will drive awareness, maximise return on investment and future- proof your business.
0 8 | P O R T F O L I O O F S E R V I C E S
P O R T F O L I O O F S E R V I C E S | 0 9
Portfolio of services
Planning & insights
Media buying
Photography
Branding
Content
CRO
PPC
SEO
Programmatic
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