Cooking with Friends

Cooking with Friends

Cooking with Friends Sponsorship Opportunities

Hospitality in Indiana

The Hospitality industry is a key driver of economic growth in Indiana, as the Circle City attracts major national conventions and critical regional markets of leisure travelers. In fact, the sector experienced peak employment in February 2019 at 111,604 jobs. The city we call home also serves a significant population of enthusiastic residents who enjoy our dynamic local dining and brew pub scene. Indy’s local chefs often receive nominations as finalists for the James Beard awards. The Covid-19 pandemic brought immediate and lasting consequences to the industry, which saw the deferral or loss of more than 50,000 hospitality workers. Even after some recovery since the lowest point of 2020, nearly a decade of employment growth has been lost, with current employment numbers equivalent to those of November 2011. Projections for 2022 remain difficult, but recovery will rely on a combination of visitor and residential activity. Because a full recovery of group bookings is not expected until 2025, we are placing much more emphasis on residents driving the hospitality market in the short term. Local hotels and restaurants are challenged every day with finding a trained cadre of waiters, chefs and line cooks, front desk personnel and housekeepers, etc. This workforce engine needs a “restart” to supply trained workers needed so desperately in the Hospitality industry. Ivy Tech Indianapolis and Visit Indy, the destination marketing arm of our city, have partnered on a series of initiatives over a number of years to connect and inspire the next generation of hospitality employees seeking meaningful careers.

I V Y T E C H F O U N D A T I O N M I S S I O N :

We partner with donors to invest in Ivy Tech Community College students, faculty, and programs to build stronger communities and a better Indiana.

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Ivy Tech Hospitality A dministration

The Culinary/Hospitality curricula at the Ivy Tech Indianapolis campus provides foundational training to supply the local hospitality employee pipeline. The program was established at Ivy Tech Community College in Indianapolis in 1983 as the only source of culinary and beverage management education in Indiana, and is modeled after the best practices and principles of some of the most well- known hospitality colleges in America. While our program remains significantly more affordable than other Culinary Schools in the region, we offer the same hands on learning and are nationally accredited by the American Culinary Federation Accrediting Commission. The hospitality industry is the largest private sector employer in the United States, and students in the Hospitality Administration program

receive hands-on training in world class facilities which mirror the professional industry. Students thrive in engaging labs (now including a food truck) and experiential learning, including development of customer service skills. It enhances cultural development with courses, certifications, and degree options in: Culinary Arts, Baking & Pastry Arts, and Hospitality Management with areas of emphasis in Restaurant Management, Hotel Management, Event Management, and Beverage Management.

Partnership Opportunity: Cooking with Friends at Ivy Tech

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Cooking with Friends: A filmed program produced in-house, in the teaching kitchens of Courses Restaurant in the Culinary Center Each episode will be designed to feature Indiana-grown foods and Indiana wines/craft beers Episodes featured on Visit Indy website, Ivy Tech Hospitality Administration page, and Cooking with Friends YouTube channel Ivy Tech chefs and alumnae chefs teach short, easy recipes and cooking techniques to Janet Arnold, co-chair of the Hospitality Advisory Board, and a roster of featured community leaders Recipes suggested by teaching faculty would be related in theme and/or ingredients to the community leader The community leader: would be paired with a culinary or pastry student assistant. This pairing would be strategic. As an example: a Lilly executive paired with a Type 1 diabetic, preparing a diabetic meal would also be able to mention how his/her industry is connected to the world of Hospitality Partnership Goals & ROI

Promote the faculty and students of Ivy Tech Culinary in order to grow Indy’s workforce in Hospitality/Culinary Attract new student enrollments, as well as returning students who had to drop out due to the pandemic Promote the dining experience of Courses Restaurant and advertise meals offered to the public Cultivate community leaders in learning first- hand about the teaching experience at Ivy Tech

Inspire students by contact with a community leader, and in turn, to inspire the community leader by the efforts of the student paired with them to pursue a career Feature sponsor prominently throughout the episode Highlight how sponsor impacts the hospitality industry Attract new donors and retain existing donors who give to Hospitality / Culinary programs and related scholarships at Ivy Tech Offer sponsors increased marketing exposure through the episodes where appropriate

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Sponsor Opportunities A lign with Indiana A griculture

$15,000-Three Course Sponsor Shared sponsor designation with on screen logo appearance throughout three individual episodes, or exclusive sponsorship of one episode Sponsor recognition on Visit Indy and Ivy Tech Hospitality Administration "Cooking with Friends" webpages Sponsor recognition on Ivy Tech Hospitality Administration website with link to company website Social Media feature and tag from Ivy Tech Indianapolis Instagram account Complimentary meal at Courses Restaurant and invitation to watch episode filming $10,000-Entrée Sponsor Shared sponsor designation with on screen logo appearance throughout two individual episodes Sponsor recognition on Visit Indy and Ivy Tech Hospitality Administration "Cooking with Friends" webpages Social Media feature and tag from Ivy Tech Indianapolis Instagram account Complimentary meal at Courses Restaurant and invitation to watch episode filming $5,000-Episode Sponsor Shared sponsor designation with on screen logo appearance during one individual episode Social Media feature and tag from Ivy Tech Indianapolis Instagram account Complimentary meal at Courses Restaurant Sponsors of this series of promotional culinary episodes will be invited to align their own goals in support of our state’s defining identity: agriculture. Sponsor benefits will be designed around the marketing needs of each sponsor, but will include those listed below. Please inquire for information on becoming the exclusive series sponsor. Three sponsorship levels are available for this exciting opportunity, and include:

Daniel le Sti les - Polk - dsti les3 @ ivytech . edu A manda Massey - amassey14 @ ivytech . edu Janet A rnold - J A rnold @ visitindy . com For additional information , please contact:

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