FMN | August 17th, 2020

FMN | August 17th, 2020

Vol. 22 No. 17 An N.V. Publication Market News FLEX Serving The Flexographic Printing Industry For More Than Two Decades ®

August 17, 2020

Converters Eye Consumer Changes

TLMI Plans 2020 Virtual Meeting

TLMI has announced that the as- sociation’s interactive virtual Annual Meeting will take place November 11-12, 2020. The meeting’s theme, “V2V: Beyond Uncertainty,” evokes the event’s virtual-to-virtual format with a speaker and presenter lineup that will focus on and address the most pressing issues currently facing TLMI’s converter and supplier mem- bers. Presentation topics include the current economic landscape’s im- pact on our industry, exclusive label/ narrow web packaging industry mar- ket forecasts and trending, how the global pandemic will continue to af- fect printed packaging and strategies for B2B sales in a virtual world. For the first time, the Annual Meet- ing’s full program and content will be available to any and all employees at TLMI’s member companies. In ad- dition to interactive networking op- portunities and professional presen- tations, there will be a special Virtual Awards Ceremony where the TLMI Label Award and Calvin Frost Envi- ronmental Leadership Award win- ners will be announced.

by Greg Kishbaugh

T he Covid-19 pandemic will certainly have a wide-ranging im- pact on many aspects concerning the ways in which compa- nies operate their businesses. It will also greatly affect the ways in which the retail environment changes and how the behavior

of consumers alters and evolves. Many of these changed are on- going and we may not know the cumulative effects for years. But it is already abundantly clear that the ways in which con- sumers interact with shopping and the products they purchase have been forever altered. DS Smith, one of the largest providers of e-commerce packag- ing in Europe, has done research on the topic, discovering that many of the shopping habits consumers have adopted due to the Covid lockdown are here to stay. Sixty-four percent of European consumers say they shopped more online during Covid-19 with 89 percent saying they will continue to shop as much online or even more post-lockdown. In the UK alone, this rapid increase in e-commerce is expected

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FPA Opens 2021 Student Packaging Competition

advancing to the flexible packaging prototype/bench sample development round.The deadline to submit a concept outline is September 25. Avery Dennison Films Certified Under APR Guidance The Clear Biaxially Oriented Polypropylene (BOPP) film portfolio from Avery Dennison Label and Packag- ing Materials has been certified to comply with the Association of Plastic Recyclers (APR) Critical Guid- ance Protocol for HDPE recycling.TheAvery Dennison BOPP portfolio is reportedly the first to pass testing, and the company is committed to expanding the port- folio of film materials with pressure sensitive emulsion acrylic adhesives that meet the APR HDPE Critical Guidance moving forward. The APR Critical Guidance is a comprehensive labo- ratory scale protocol that is used to assess the compati- bility of packaging products with reclamation systems. The Critical Guidance for HDPE-CG-01 was released on July 20, 2020. Avery Dennison is the first label manufacturer to achieve certification in accordance with the new guidelines.The company has previously achieved certification with APR Critical Guidance for PET plastics.

The Flexible Packaging Association (FPA) has issued a call for entries for the 2021 Student Flexible Packag- ing Design Challenge. In its 17th year, the FPA the Student Design Chal- lenge honors flexible packaging solutions developed by students. Flexible packaging is used to package a wide variety of items. From retail food to medical and pharmaceutical products, the packaging possibilities are endless. The “challenge” for students is to develop a flexible package solution that addresses a packaging issue, such as consumer convenience or the protection of food.The package should advance the use of flexible packaging; make an improvement over an existing flexible package; convert a non-flexible package into a flexible package; or package a product that is not currently available in flexible packaging. Students are asked to submit a concept outline pri- or to sending in the flexible packaging prototype/ bench sample. The concept outline will be evaluated and when approved, students may then send in their prototype/bench sample. Students may work on the design in conjunction with their packaging schools. FPA members may be available as mentors to students

Designed with input from HP Indigo experts, our Parts Washer (model number A-44213-A) was created specifically to clean parts from HP Indigo digital presses. It speeds productivity through an extra long flush hose for direct hands-free flushing of press parts. The Graymills abrasive resistant pump, twin filtration system, and rugged power-coated steel construction are up to the challenge of cleaning with imaging oil. DOES AN HP INDIGO NEED ITS OWN PARTS WASHER? They Thought So.

Flexo Market News August 17, 2020 3

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FTA Prepares For Virtual Exhibit At Fall Conference FTA has announced the details of its Virtual Exhibit, a replacement for Fall Conference 2020’s Tabletop Ex- hibit.The Virtual Exhibit realizes the need for package printers and converters to continue to conduct busi- ness while recognizing the unique situation presented by COVID-19. Attendees can video conference with exhibitors—either on-demand or at a specified time through a built-in appointment scheduler—to watch product demonstrations, point to issues in their plants and receive customized, tailored solutions. No additional software or downloads are required— the Virtual Exhibit can be accessed from any web browser, enabling exhibitors to receive video calls on any internet-connected device. Utilizing a smartphone or tablet’s camera, they can virtually walk an attend- ee through their showroom, showcase machinery and even run a press. Attendees enter the Virtual Exhibit through a Virtual Lobby, where they can select from all exhibiting com- panies or filter by business category.After making a se- lection, they are taken to that exhibitor’s Virtual Booth. Each Virtual Booth is customizable and features a pro- motional video or slideshow, company description, lead generation with optional gamification and prizes, and multiple calls to action. TheVirtual Exhibit opens at the start ofVirtual Fall Con- ference 2020 on October 5 and is available to attendees 24/7 for the duration of the event. Following the end of Virtual Fall Conference 2020 on October 7,theVirtual Ex- hibit will remain open for an additional seven days—clos- ing on October 14—and will be open to all members of the package printing and converting industry. I.D. Images Acquires Kieran Label Corporation I.D. Images LLC, a pressure sensitive label converter with headquarters in Brunswick, Ohio, has acquired Kieran Label Corporation in San Diego, California. Kieran Label Corporation, founded in 1979 by Kieran F. Vanier, also the founder of Vanier Graphics Corporation, is a vertically integrated and ISO certified label manufac- turer.Kieran specializes in converting and printing pres- sure sensitive label materials and offers solutions for the agriculture, food and beverage, health care, medical de- vices, cosmetic and logistics industries. I.D. Images will continue to operate Kieran Label out of its San Diego, California location under the leadership of Allen Henry. In addition to Brusnswick, I.D. Images has facilities in Bentonville,Arkansas; Greeneville,Tennessee; Cincinna- ti,Ohio; Charlotte, North Carolina and California.

4 August 17, 2020 Flexo Market News

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tion. Men and younger people prioritise convenience, while women and older generations focus on safety. However, despite the changing purchasing land- scape, one thing remains steadfast: consumers remain committed to the green economy. Despite the myriad concerns consumers face during the pandemic, sustainability is an increasing concern for shoppers post-lockdown. Almost a quar- ter — 23 percent — are more likely to buy online if items are delivered with less packaging or more sus- tainable packaging, and 21 percent are more likely to buy online if their products arrive in more recyclable packaging. Altered Behavior American management consulting firm McKinsey & Company has analyzed the ways in which consumer behavior has been altered in the wake of Covid-19. McKinsey’s research concluded that,without a doubt, consumers will shop increasingly online once the pan- demic has passed. Categories where expected growth in online shoppers exceeds 35 percent include essen- tials such as over-the-counter (OTC) medicine, grocer- ies, household supplies, and personal-care products. Even discretionary categories such as skin care and (Cont’d on Page 7)

Changing Consumer (Cont’d from Page 1) to add £5.3 billion to e-commerce sales in 2020, total- ling £78.9 billion. An overwhelming 91 percent of European consum- ers now feel confident about buying items online. Surely one of the biggest impacted industries going forward will be grocery stores. It’s a segment that’s seen the biggest increase during Covid-19, with 41 percent of consumers reporting an increase in online shopping. DS Smith’s research shows that grocery shopping may be forever altered by the pandemic with 62 per- cent of consumers stating they will continue to buy groceries online. There is a similar trend for hygiene products, and home and garden products. The online shopping habits have changed also in oth- er areas, with more than half of consumers — 52 per- cent — saying they plan to continue or increase how much they spend on arts and crafts online. The changes in shopping trends is not only in the area of volume; consumers are finding entirely new avenues to shop. Forty-three percent of European con- sumers said they have signed up to a new shopping website that they hadn’t used before lockdown. The reasons consumers give for moving online during the pandemic differ among gender and genera-

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