QMUL - Senior Sales & Marketing Manager

QMUL - Senior Sales & Marketing Manager

Senior Sales & Marketing Manager Candidate Information Pack

Queen Mary University of London is one of the UK’s leading research-focused higher education institutions. With over 27,000 students, 4,600 staff and an annual turnover of £474m, of which £105m is research income. We are one of the largest University of London colleges.

Contents • Welcome to Queen Mary University of London • Job Description • Person Specification • Further Information and How to Apply

Welcome to Queen Mary University of London

Queen Mary University of London teach and research across a wide range of subjects in the humanities, social sciences, law, medicine and dentistry, and science and engineering.

Based in a creative and culturally diverse area of east London, the main site in Mile End is one of the largest self-contained residential campuses in the capital.

Our research excellence

Queen Mary has made a strategic commitment to the highest quality of research. The University has invested in this principle by systematically recruiting the best academics in their disciplines from around the world.

The results of the most recent national assessment of research – the Research Excellence Framework (REF 2014) – have confirmed its place in the very top group of research-led universities in the UK.

Overall it was ranked 9th in the UK among multi-faculty universities and 5th in the UK for the percentage of our 3* and 4* research outputs.

Russell Group institution

Queen Mary is one of 24 leading UK universities represented by the Russell Group, that are committed to maintaining the very best research, an outstanding teaching and learning experience, excellent graduate employability and unrivalled links with business and the public sector.

High-quality learning experience

Queen Mary offers outstanding students a stimulating, supportive and high-quality learning experience, with teaching inspired by our world-leading research.

Queen Mary ranked first in London for student satisfaction in 2018 for the third year running.

QMUL have invested in new facilities over the past five years to offer its students an exceptional learning environment. Recent developments include the £39m Graduate Centre, providing 7,000 square metres of learning and teaching space, and a new medical school and anatomy centre on our Malta campus. Projects nearing completion include the £32m phased internal refurbishment of the Engineering Building, and the £18m Mathematics Building redevelopment which is due for completion in the summer of 2019. Future developments include the £62m new School of Business and Management on the Mile End campus.

Duties and Responsibilities

Job Description

Job Title:

Senior Sales & Marketing Manager

Department: Reports to:

Professional Services / Estates and Facilities / Commercial Services Head of Commercial Operations & Venues (Commercial Services)

Grade:

Grade 5

Hours per week: Current Location:

Full-time (35hrs)

Mile End

Job Context

Queen Mary University of London is one of the UK’s leading research universities, committed to improving social justice and achieving the previously unthinkable. The Marketing and Communications Directorate is responsible for raising the awareness and reputation of Queen Mary among its target audiences, and for increasing the quality and quantity of Queen Mary applicants. This role sits within the Communications team with a dotted line into the Principal’s Office.

Job Purpose

The QM Venues Team will see significant growth over the medium term (2 to 4 years) as Queen Mary grows the Estate with new teaching and accommodation coming on-line, which will bring new opportunities for the Commercial Events team to grow sales. Reporting into the Head of QM Operations & Venues you will be part of the Venues Management team and will be responsible for the day-to-day management of the sales team including performance management, training, development and annual appraisals. The commercial sales team is responsible for the profitability of Queen Mary University of London (QMUL) venues and summer accommodation business. The Senior Sales & Marketing Manager is responsible for maximising income opportunities through clear sales and marketing strategies and rate setting.

Job purpose

The Senior Sales & Marketing Manager will be responsible for pro-actively increasing income generation through clear marketing tactics, account management, setting of team SOP’s regarding enquiry responses and conversion as well as handover to the operational team. The Senior Sales & Marketing Manager, will develop a strong understanding of the venues, accommoda- tions, and wider campuses they are selling and will work closely with the Senior Events & Operations Man- ager to ensure both the sales and operations teams work cohesively together.

The Senior Sales & Marketing Manager, will support the Head of Commercial Operations & Venues to set clear income targets for the team, set a marketing budget and oversee the ROI’s.

Main duties and responsibilities

• To manage the Sales team and support them with account and client management, enquiry handling and conversion of bookings.

• To fully understand the venues portfolio across all sites and set clear charge templates for the team.

• Identifying new commercial opportunities and revenue streams.

• Ensure that the booking system (Kinetics) is up to date regarding rates, BOH management and procedures including bookings & invoicing. • To support the Head of QM Operations & Venues in developing a Venue & Summer Accommodation strategy. • Ensure that the Academic lets (accommodation) as well as Summer Schools and B&B rentals are managed correctly and allocated to its maximum commercial benefit.

• To provide accurate reporting on income and forecast for the venues.

• Maintaining and increasing the annual sales target.

• Monitor sales performance and provide clear reporting to Senior Management.

• To oversee the effective management of staff in line with the Directorate and University policies and procedures, promoting wellbeing and continuous development of all staff through management and role modelling for your direct reports particularly. • The post holder will support the Head of QM Operations and Venues in annual budget setting together with the Senior Events Manager. • Maintain effective communications and working relationships with Estates professionals, especially Catering, Timetabling as well as the Accommodations team. The above list of responsibilities is not exhaustive, and the jobholder may be required to undertake other duties commensurate with the level of the role, as reasonably requested by their line manager. This job description accurately reflects the duties and responsibilities of the role at the time the job description was written. These duties and responsibilities may change over time without significantly impacting on the character of the role, the overall level of responsibility, or its grade. Depending on strategic or operational needs, the jobholder may in the future be required to work for another existing or new organisational unit and/or at a different site within Queen Mary. This may be on a temporary or indefinite basis and may involve a change in line management and / or regularly working at more than one site.

Duties and Responsibilities

Person Specification

This table lists the essential and desirable requirements needed in order to perform the job effectively. Candidates will be shortlisted based on the extent to which they meet these requirements.

Requirements

Essential / Desirable

Qualifications

Educated to degree level or equivalent professional qualification, or demonstrable previous management experience driving income generation for commercial venue and accommodation hire.

E

Experience/ Knowledge

Experience in pro-active and re-active sales in a management position. Experience working in a similar role within the Higher Education Sector.

E

D

Experience in setting marketing plans and review of ROI. Knowledge of accommodation and summer schools. Experience of financial reporting and income forecasting.

E

D

E

Skills/Abilities

Excellent communication and interpersonal skills.

E E E E E

Ability to build positive, productive working relationships across all levels.

Good conflict resolution and complaints management skills.

Ability to work well under pressure and manage multiple priorities effectively. Ability to self-motivate and work both independently and as a team player.

Other

Flexible, solution orientated approach. Able to work flexible hours. *The ability to meet UK ‘right to work’ requirements.dx.

* The University has a legal responsibility to ensure that all potential employees can provide documentary evidence of their legal right to work in the UK prior to commencing employment. Candidates shortlisted for interview will be ask to bring their passport or another acceptable form of evidence to verify their right to work. Essential/Desirable: E = Essential: Requirements without which the job could not be done. D = Desirable: Requirements that would enable the candidate to perform the job well.

“The food & wine were delicious & much appreciated by our guests. A big thank you to the catering staff”

Further Information and How to Apply A wide range of benefits are also available, this includes 30 days annual leave (plus University closure days and public holidays), a defined benefit pension scheme and also an interest-free season ticket loan.

Visit our website for further details of the benefits of working at QMUL: Staff Benefits - Human Resources (qmul.ac.uk)

Applications should consist of a CV and covering statement outlining key matching experience and rationale for applying for the post. Applications should be sent to; [email protected].

For a confidential and informal discussion, please contact the University’s appointed recruitment partners Hayley Mintern and James Gregory at The Management Recruitment Group.

The closing date for this application is Sunday 5th June

Hayley Mintern 07530 680 184

James Gregory 07966 827 391

[email protected]

[email protected]

51 Eastcheap, Billingsgate, London EC3M 1JP

www.mrgpeople.co.uk