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Report to the Community 2021
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Report to the Community
TPT in 2021 1,018,000 Monthly TV Viewers 543,000 Local Monthly Digital Reach 982,000 National Monthly Digital Reach 198,000 Monthly Viewers on YouTube 112,500 Members 58,000 Sustainers 178 Full-Time Staff 75 Part-Time Staff 20 Upper Midwest Regional Emmy ® Nominations 9 Upper Midwest Regional Emmy ® Awards 2,714,000 Monthly Local + National Reach
TPT
3 Maps the Future 4-5 Spotlights Systemic Racism 6 Leans into Learning 7 Makes Science Super 8 Builds STEM Stars 9 Investigates the Past 10-11 Crafts Connections 12 Honors Generations 13 Informs Community 14 Tackles Mental Health 15 In 2022
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TPT Maps the Future
W e are an audience-first organization. Everything we do is focused on providing trusted and accessible content that helps our communities stay connected.
With new leadership, a changing Minnesota, and evolving technologies, TPT is rolling out a new four-year strategic plan. The last year has been one of challenges and crisis, as well as innovation and experimentation. Our staff, volunteers, stakeholders, and communities have learned what we can do together – and what we should let go. Our strategic plan will help us grow and evolve as an organization by focusing on 6 key areas:
» Creating welcoming and inclusive environments. » Increasing representational diversity. » Accelerating operational excellence. » Growing revenue for strategic priorities. » Engaging audiences with valued, trusted, accessible, and personalized programming. » Advancing a >Page 1 Page 2 Page 3 Page 4 Page 5 Page 6 Page 7 Page 8 Page 9 Page 10 Page 11 Page 12 Page 13 Page 14 Page 15 Page 16
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