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Think-Realty-Magazine-July-2020
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CONTENTS
INSIDE THIS ISSUE
THINK REALTY 8 News & Events
INVESTOR STORIES 10 Presidents’ Circle
Featured Member: Andre Johnson
15 Investor Voices
ENGAGEMENT 25 Realty Matters: Designing Your Business
How creating systems can lead to a path of scale by Brian Wojcik
FUNDAMENTALS 30 3 Ways to Stay Profitable and Pandemic-Resistant Changes to lead your business beyond 2020 by Tom Olson 32 Designing Your Real Estate Investment Portfolio Achieving balance between risk and return by Daniela Andreevska 34 Sharper Tips: Employee Handbooks How to build positive workplace culture and employee loyalty by Gary & Susan Harper 35 Sponsored Content: Investor Review 54 How Seminars Add Doors STRATEGY 56 Talking Loudly: A Path to Higher Profits Building the right renovation strategy by Nathan Trunfio 59 Tiny Homes, Large Profits Small-sized solutions to housing issues bring big profitability for investors by Joseph Johnson 64 The Good and the Bad for Single-Family Rentals Post-Pandemic What financing fears and other stressors mean for the SFR market by Bruce McNeilage Hosting landlord seminars can potentially explode your portfolio by Mike Connolly
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COVER FEATURE
THINK REALTY SUPPLIERS
28
12
SUCCESS STORY
ENGAGEMENT
REDESIGNED RENOVATION
EASY ANSWERS
When making design changes can lead to a better result
Tips to protect yourself — and your investments
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66 Recovering from Bad Investments
Understanding ratios, criteria, and credit for your next real estate loan by Michael Jordan
68 How Much House Can You Afford? What to do when a deal goes in the wrong direction by Aaron Chapman
72 Going Vertical: The Upside of SFR Don’t Let “New Normal” Slow You Down by Bruce McNeilage
DESIGN POINT 74 Show and Sell
Motivate buyers with simple staging tips that do the trick Featured Designer: Michele Van der Veen
MARKET & TRENDS 79 3 Ways to Play the Short-Term Rental Game Creating win-win situations for the short and long term by MeiLani Hock 82 Market Spotlight: Cape Coral and Fort Myers, FL A mid-sized market showing steady growth for buy and hold by Fred Heigold III 86 Battle Unpredictable Markets How real estate investors can handle any challenges of 2020 by Paul White 88 Best Comebacks Markets likely to recover post-pandemic by Ingo Winzer
Partnerships provide savings to savvy real estate investors
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96
MINDSET 92 7 Steps to Financial Freedom
STRATEGY
MINDSET
Step One: Awareness and Desire by Gene Powers
CREATE YOUR OWN NOTE
YOUR HOUSE IS YOUR BRAND
94 Letting Go Without Losing Control Success is determined by what happens when you’re not at work by Gary Harper
Activating equity without a 1031 Exchange
The design of your properties reflects your business
thinkrealty . com | 5
PUBLISHER & CEO Eddie Wilson
EDITOR-IN-CHIEF Kelli White
SALES MANAGER Rodney Halford [email protected] 816-398-4111 x86122
FULFILLMENT COORDINATOR Blair Pierce
DESIGNER David Allen Rodriguez
CONTRIBUTERS Daniela Andreevska
Lorraine Beato Aaron Chapman Mike Connolly Clint Coons Gary Harper Susan Harper Fred Heigold III MeiLani Hock
Joseph Johnson Michael Jordan Bruce McNeilage Tom Olson Gene Powers Steve Streetman Nathan Trunfio Michele Van der Veen
HEY! LET’S BE FRIENDS! GET SOCIAL. STAY CONNECTED.
Like, Follow & Share for the Latest Real Estate News, Trends and Insights from Think Realty
Eddie Wilson Ingo Winzer Brian Wojcik
Are you following Think Realty on social media? Things move pretty fast in real estate. Don’t miss out on the latest trends, tips, insights and news from your trusted resource for all things real estate investing! Follow. Like. Love. Share. Comment. You can do it all with Think Realty’s social media channels. Join the conversations in Think Realty social communities and connect with like-minded members who range from first-time to seasoned investors. Check out all of our social media channels and connect with us - and other investors - today!
COVER PHOTOGRAPHY Sherwin-Williams
Think Realty 12200 N. Ambassador Dr. Suite 301 (Office A) Kansas City, Missouri 64163 816-398-4130 ThinkRealty.com Copyright ©2020 Think Realty ABOUT THIS MAGAZINE :: Think Realty Magazine is a publication of Affinity Real Estate Media LLC. Reproduction or use of any editorial or graphic, without permission, is prohibited. We are not responsible for the content of any paid advertisements. For reprint rights; to ob- tain a detailed statement of our privacy policy; and for all single-copy requests, address changes and other subscription inquiries: SUBSCRIPTIONS :: The annual subscription for Think Realty Magazine is $36.00 in the U.S. Order online at www.ThinkRealty.com or call 816-398-4085. Provide your full name, address and telephone number. DISCLAIMER :: Think Realty Magazine , its owners, contractors, distributors and their respective representatives do not provide tax, accounting, investment or legal advice and make no guarantee as to the effectiveness or success of any investment or tax strategies discussed herein. Please consult your own independent adviser as to any questions you have or decision you are contemplating.
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6 | think realty magazine :: july 2020
FROM THE EDI TOR- IN-CHI EF
Your Life by Design
W
dreams. Through the Think Realty Supplier Program, companies like Sherwin- Williams, Home Depot Pro, TaskEasy, and others pass services and savings on to Think Realty members. Read how on page 16. Also in this issue, Presidents’
hat do you want? Goal- seekers, entrepreneurs,
and driven individuals ask themselves this question and are always on the quest for the answer. Oftentimes, the answer changes along our journey. But that is one of the many blessings of life
Circle member Andre Johnson shares how he found what he wanted
and business – we have the power to make changes that suit our goals. We have the power to design the life we want. And what better way to do that, savvy investors, than through real estate? Whether you want to make more money, have more time, travel the world, manage a conglomerate, educate and inspire others, own thousands of properties, or help rebuild communities, real estate is one proven avenue to get you all of these things, and more. This issue is all about how design plays a role in the life we desire. Our cover story highlights Think Realty Suppliers and how discounts from these Think Realty partners can put more money in your pocket and can help you design properties that fulfill
through the power of REI. Read his story of transitioning from chemical engineer to “Deal Engineer” on page 10. And build-to-rent expert Bruce McNeilage addresses financing fears and the upside of the single-family rental market (page 64). Also, be sure to check out our new section called Going Vertical on page 72 where McNeilage gives insight on how not to let the “new normal” slow you down. That’s just a hint of what’s inside this issue of Think Realty Magazine . Think Realty is here to provide real estate education that can help you design the life you desire. So, what are you waiting for? Find out what you want and how you can get it by investing in real estate. •
Keep Going!
KELLI WHITE, EDITOR-IN-CHIEF
thinkrealty . com | 7
THINK REALTY
NEWS & EVENTS
Think Realty's Core Focus is to be the trusted source in the Real Estate Investment Industry by providing products and services focused on serving the Real Estate Investor.
E ach year, think realty honors leaders in the industry who exemplify the best in real estate investing. Not only have the winners achieved great success in their own right, but they also demonstrate Think Realty’s mission of being trusted resources within the real estate investing industry. Know someone who fits this description? Think RealtyHonors Nominations Open!
Think Realty CEO, Eddie Wilson (left) with one of the 2019 Honors winners, Douglas Skipworth with CrestCore Realty.
NOMINATE THEMTODAY IN ONE OF FOUR CATEGORIES:
An investor excelling in the single-family sector, using any strategy related to single-family residential real estate. Single-Family Investing
An investor excelling in multifamily real estate including, but not limited to, new construction and development, community master-planning & development, apartments, condominiums, cohousing, duplexes and larger multiunit investments, and other multifamily communities. Multifamily Investing
Linda’s Legacy: Industry Impact Award
Real Estate Investing Services
Linda’s Legacy: Industry Impact Award is named in honor of Linda Liberatore, a champion of the REI industry who pioneered industry innovations and paved the way to success for the many investors she mentored. In tribute to Linda, this award goes to a real estate investor who exemplifies creativity, integrity, and financial success and is changing or shaping the conversation about real estate and real estate investing.
A company or association excelling in providing real estate-related services. This includes, but is not limited to, property management, private lending, real estate education, remodeling, contracting, investment management, software development, >Page 1 Page 2 Page 3 Page 4 Page 5 Page 6 Page 7 Page 8 Page 9 Page 10 Page 11 Page 12 Page 13 Page 14 Page 15 Page 16 Page 17 Page 18 Page 19 Page 20 Page 21 Page 22 Page 23 Page 24 Page 25 Page 26 Page 27 Page 28 Page 29 Page 30 Page 31 Page 32 Page 33 Page 34 Page 35 Page 36 Page 37 Page 38 Page 39 Page 40 Page 41 Page 42 Page 43 Page 44 Page 45 Page 46 Page 47 Page 48 Page 49 Page 50 Page 51 Page 52 Page 53 Page 54 Page 55 Page 56 Page 57 Page 58 Page 59 Page 60 Page 61 Page 62 Page 63 Page 64 Page 65 Page 66 Page 67 Page 68 Page 69 Page 70 Page 71 Page 72 Page 73 Page 74 Page 75 Page 76 Page 77 Page 78 Page 79 Page 80 Page 81 Page 82 Page 83 Page 84 Page 85 Page 86 Page 87 Page 88 Page 89 Page 90 Page 91 Page 92 Page 93 Page 94 Page 95 Page 96 Page 97 Page 98 Page 99 Page 100
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