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UXCO Group - Head of Sales Strategy
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Head of Sales Strategy Candidate Information Pack
About Us Grand M Group is major player in French real estate, with 20 years’ experience in development and management of residences, apart-hotels and student accommodation. Grand M Group : • Majority owned by Brookfield Asset Management • 1,200 Employees in France • 400 M € turnover on average per year • 150 Residences in operation under the different brands • 17,000 Apartments managed Based on 3 subsidiaries : • Real estate development: Océanis Promotion • Management of urban apart-hotels: Appart'City • Student Residences / Coliving : UXCO Group, under Uxco & Ecla brands UXCO Group has the ambition to be market leaders in student housing and coliving in France, with a target of 20,000 beds in 2025 and 1Bn€ to be invested in the coming years.
Background Information UXCO Group owns the real estate of its new developed residences. As part of its growth strategy, the group needs to increase and optimise its revenues. The Head of Sales Strategy will oversee the sales strategy of the group, including the pricing targets, booking model, occupancy rate targets, strategy between short and long stays, and diversify the source of income and profitability of each residence. They will also be in charge of challenging the sales team to achieve revenue targets, and be closely involved in the product definition of the existing and new residences to set up the quality standards and services. The Head of Sales Strategy will report to the CEO, and will work across the two brands to grow the revenue: • Uxco: Residences of 100 to 200 apartments, 50 residences in 30 cities
UXCO Group A pioneering company specialising in the creation and operation of coliving residences dedicated to students and young professionals. Fifteen years after opening its first 4 serviced student residence in Nîmes, UXCO Group now operates over 50 residences throughout France. The Group has developed a “mega residence” concept, the first of which, ECLA, opened in 2018 in Massy-Palaiseau. This innovative co-living concept meets the changing needs and expectations of a new generation.
• ECLA: Exceptional residence for Students and Young Professional, with over 1,000 beds.
About ECLA Since its creation three years ago, the ECLA residence in Massy-Palaiseau in the Paris region, has set new standards in France and continental Europe for coliving residences. ECLA is a highly distinctive residence that offers: • An “all-inclusive” solution: 1,000 quality housing units (1,300 beds), ranging from studios to 5 rooms, from 18 to over 80 sqm. • 4,000 sqm. of shared living spaces on the ground floor, encompassing a restaurant and co-working spaces, movie theater, sport and gaming rooms, music studio and a Business Center and language school. • An international community with 70% of residents coming from abroad, spanning across Page 1 Page 2-3 Page 4-5 Page 6-7 Page 8-9 Page 10-11 Page 12
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