Your Crescendo Proposal to redefinED Atlanta Strategic Plan

Your Crescendo Proposal to redefinED Atlanta Strategic Plan

Atlanta Public Schools Maynard Jackson Cluster Principals Skywriting Session

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FINDINGYOUR FORTE STRATEGIC PLANNING PROPOSAL

March 2020

Ed Chang Executive Director, redefinED Atlanta Atlanta, Georgia

crescendo n. (kre-shen-do) 1 a gradual increase; specifically: a gradual increase in volume of a musical passage 2 the peak of a gradual increase. Your Crescendo is your growth. Your increase in volume. Your peak. We find it highly appropriate to carry the name of what we are commited to. Your Crescendo. About Your Crescendo We are on a mission is to empower purpose and impact for leaders and talent in their business performance, leadership and careers.

Ed -

Your Crescendo is excited to propose facilitation and development of the strategic articulation and plan for redefinED Atlanta. It is our understanding from your RFP that you are at a critical juncture in the trajectory of your organization requiring clarity of purpose, vision and a road map as you prepare to mobilize your leadership, staff, key constituencies and board on a common game plan through a recast of your strategic plan. We were thrilled to be recommended to submit a proposal for this opportunity by your board member, Ayana Gabriel. It is our intent to take what we’ve learned during the preparation of this proposal and capture the voices of your stakeholders to recast your plan into an actionable, thorough strategic articulation with clear understanding of next steps and performance expectations. As a coach and consultant focused on purpose for organizations, I am most excited when I’m able to share the corporate and professional experiences of the decades of experience we’ve amassed for organizations of noble and noteworthy missions. Your Crescendo is committed to enabling organizations to deliver on their purpose. Your mission to ‘to transform Atlanta into a city where every student in every community receives a high-quality education’ is compelling and inspiring both in its clarity and its opportunity to deliver on it. We are excited to start a process that takes the momentum of your current work to clarify and restate that mission and articulate a plan to deliver on it. It is our objective for this experience to tap into the power of purpose, unleash the rich work done to date and channel the growth opportunities of this mission with intention, crystal clear clarity, a high performing team and profound results. To accomplish this we have proposed an approach to accompany you and your key stakeholders on a journey to mobilize your thoughts and work to date and articulate a path forward.

Reggie Hammond, Your Crescendo Founder and Managing Partner Launched 2011 Career Highlights Accenture (Ohio and Atlanta) 1991 – 2005 Exervio Management Consulting Atlanta Office Lead (Vice-President) 2005 – 2011 Purpose To get the world on purpose with impact. Passion Empowering others performance through their gifts and purpose

Thank you for the opportunity to engage you and your team. We look forward to your response, our progress and your impact.

Reggie Hammond Your Crescendo

FINDING YOUR FORTE STRATEGIC PLANNING PROPOSAL

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PROPOSAL CONTENTS

About Your Crescendo

1.0

4

Finding Your Forte: Our Approach to Strategic Articulation

2.0

5

2.1 Noteworthy Experiences

7

2.2 Our Workplan

12

2.3 Our Fees

12

Our Team

3.0

13

3.1 Our Partner: Education First

14

3.2 Professional Biography

16

Appendix A: Sample Deliverables

4.0

22

One Client’s Experience

5.0

56

FINDING YOUR FORTE STRATEGIC PLANNING PROPOSAL

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1.0 ABOUT YOUR CRESCENDO Our Approach We ignite purpose and its pursuit in organizations, teams and individuals through intentional vision and

strategy with their gifts, passions and motivations front of mind.

A Moving Performance To bring it’s’ most inspired performance, a symphony must have talented musicians that are at their best, well rehearsed and all engaged on the experience it is looking to inspire for its audience.

Our mission is to orchestrate an inspired performance for maestros, instrument sections and musicians to bring their best performance.

LEADERS

TEAMS

INDIVIDUALS

Leadership on Purpose • Leadership Development • Executive / Leadership Coaching

Building High Performing Teams • Team Retreats • Forums • Strategic Planning Facilitation Finding Your Forte • Strategic Articulation • Grow-To-Market Strategy

Finding Your Forte • One-on-One Coaching

Placement on Purpose • Talent Acquisition • Full-Time Roles • Consultants and Contractors

• Group Coaching • Speaker Series

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2.0 FINDING YOUR FORTE: OUR APPROACH TO STRATEGIC ARTICULATION

Why is Finding Your Forte Important? All too often, organizations are drawn to business as usual and don’t take the opportunity to be strategic about performing in a way that plays to their strengths, leverages their passions and rewards them in ways that motivate them. Using purpose as a strategy drives engagement, visionary focus and impact.

Finding Your Forte is the first phase of our

approach to engage the purpose and impact of organizations. Doing so empowers them to bring an engaged and inspired presence to their people and organizations’ mission.

FIND YOUR FORTE

PURPOSE

Gifts

FIND YOUR FORTE

Passions

IMPACT

Motivations

Short Medium Long term term term Vision Snapshots

Optimal Contribution

VISION

VISION

Your Best Needs A Strategic Articulation Plan

COMPOSE YOUR MASTERPIECE

Monuments need a Blueprint

Companies need a Strategy

Symphonies need a Composition

You need Your Forte

PLAN

PLAY YOUR CRESCENDO

Why You Need Your Forte

Stronger Organizational Performance

Leadership from Your Strength

Engagement and Fulfillment

Your Most Organic Success and Targeted Outcomes

IMPACT

FINDING YOUR FORTE STRATEGIC PLANNING PROPOSAL

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HOW WE ARTICULATE STRATEGIES

We approach strategic articulation beginning with a common sense of purpose. From there, we facilitate clarity of vision through snapshots on time horizons of Think Big (5+ years), Start Small (one year from now) and Scale Fast (about 3 years). With those visions snapshots as a guide and tapping into the power of visualization, we identify how we will measure progress, what we have to do differently and what strategic priorities are required. From their our critical initiatives give us the action items to execute and a well-informed foundation to deliver the business outcomes successfully.

HOW WE ARTICULATE STRATEGIES

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2.1 NOTEWORTHY EXPERIENCES

Purpose is a powerful accelerator for articulating visions, outcomes and priorities in way that mobilizes stakeholders to the ‘why’ of their work. It also substantially enables building high performing boards and leadership excellence through clarity of work, vision and the change mandate. With focused intent, we work to harness that power to create engaging, personally vested and mission impactful facilitated engagements. We approach facilitation as an opportunity to create immersive experiences that embolden the purpose of the organization. We design experiences with intent and a focus on engagement. Below are highlights from recent engagements we’ve facilitated that illustrate these objectives in the facilitated experience we designed.

The experiences highlighted below are of Your Crescendo or Education First engagements on which the team we’ve proposed for redefinED’s engagement.

Strategic Plans with Non-Profit Boards

Annie E. Casey Foundation Atlanta Civic Site Vision 2020 Strategic Articulation

Currently developing the strategic articulation site for the Atlanta Civic Site that will set the stage for the foundation’s investment strategies in the City of Atlanta. Additionally, we provide leadership coaching for the Atlanta Civic Site Director through Finding Your Forte. Designed and facilitated a meeting with key stakeholders to support the development of a two-generation focused >Page 1 Page 2 Page 3 Page 4 Page 5 Page 6 Page 7 Page 8 Page 9 Page 10 Page 11 Page 12 Page 13 Page 14 Page 15 Page 16 Page 17 Page 18 Page 19 Page 20 Page 21 Page 22 Page 23 Page 24 Page 25 Page 26 Page 27 Page 28 Page 29 Page 30 Page 31 Page 32 Page 33 Page 34 Page 35 Page 36 Page 37 Page 38 Page 39 Page 40 Page 41 Page 42 Page 43 Page 44 Page 45 Page 46 Page 47 Page 48 Page 49 Page 50 Page 51 Page 52 Page 53 Page 54 Page 55 Page 56 Page 57

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