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Sandler Training - September 2018
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PUT ME IN, COACH! COACHING IS AT THE FOUNDATION OF SUCCESS FIND YOUR EDGE
When I was a child, I took piano lessons from an instructor named Judy Cook. She was three years older than me and inspired me in so many ways (mostly because I had a crush on her). I went to my lessons with no real desire to learn the piano — I was just captivated by this woman. When I look back on that situation now, I can’t help but think of how my mentality affected our coach-client relationship. For her, teaching me had to be a struggle because I was missing one key component that all great coaches need from their clients: I had great respect for her, but I had zero passion for the piano.
things right . At Sandler Training, when we coach our clients, we focus on four main areas:
1. Skill development
2. Staff development
3. Structure
4. Strategy
“ “COACHING IS JUST AS MUCH ABOUT ACCOUNTABILITY AS IT IS EDUCATION.”
Each area plays a pivotal role in how we impact the lives of those we coach, but to have the desired effect, you have to approach each in the right way. If you’re going to coach someone, they have to want to be taught. A client who dreads showing up to their coaching sessions is already lost. You have to make it fun for them, and from that fun comes motivation.
INTERNAL VS. EXTERNAL MOTIVATION
Coaching is one of the most challenging responsibilities someone can ever take on. You have to be creative yet educate accurately at the same time. You have to be encouraging, but also honest. To help your clients improve, you have to help them think and act differently. At the same time, you have to show them how to do
So many coaches pursue the soul-sucking venture of trying to externally motivate a client. They consistently have to pour their heart out to make a little progress with someone who doesn’t want to grow. These coaches will often blame themselves for not being good enough or failing to relate to their constituents, when in reality,
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