Data Loading...

Brand guidelines December 2020

185 Views
43 Downloads
18.53 MB

Twitter Facebook LinkedIn Copy link

DOWNLOAD PDF

REPORT DMCA

RECOMMEND FLIP-BOOKS

harjis-india-brand-guidelines

ENVELOPE 1A 23 Compliment slip Envelope Harji’s India, 138, The Bramblings, Little Chalfont, Amersha

Read online »

Brand-Guidelines-2018-Proof4

Forwards signature and select your newly named condensed signature from the dropdown menu. (See Cond

Read online »

Pellacraft Brand Guidelines

Pellacraft Brand Guidelines Page 1 Page 2 Page 3 Page 4 Page 5 Page 6 Page 7 Page 8 Page 9 Page 10 P

Read online »

Brand Guidelines July 2016

benefits. The following library exists and is constantly being added to. Library These icons are alr

Read online »

Brand Identity System & Guidelines

hillsongnyc 14. social media (cont’d) rules Other Social Media Rules: 1. Avoid using outside graphic

Read online »

USA Mortgage Brand Guidelines

or given by USA Mortgage. COVER SLIDE AGENDA SLIDE INTERIOR SLIDE FINAL SLIDE SECTION DIVIDER SLIDE

Read online »

Housing Choices Australia Brand Guidelines

Housing Choices Australia Brand Guidelines Page 1 Page 2-3 Page 4-5 Page 6-7 Page 8-9 Page 10-11 Pag

Read online »

Word of Life Brand Guidelines

chapters. It is usually used on a very clean layout, and RARELY combined with the visual brand’s pho

Read online »

Banner Guidelines

outdoor banners and mounting to building façade WALL MOUNT BRACKET BLACK FINIAL Holiday Decor ALSO O

Read online »

Host Planning Guidelines 2021

Youth Total Total Guests Attendance Expenditures Canceled 2020 2019 Chicago, Illinois 459 67 40 566

Read online »

Brand guidelines December 2020

June 2019

BRAND GUIDELINES

Accord Brand Guidelines |

2

What does brilliantly joined-up actually mean?

For our clients Working with a trusted partner who expertly blends strategy, creativity, technology and innovation into compelling and impactful campaigns that exceed expectations and deliver improved return on investment. For our staff Working for an organisation that values and acknowledges hard work, fosters an environment of curiosity, innovation and productivity, and encourages team work and collaboration across all departments in the belief that the whole is greater than the sum of its parts. For our partners Working with a trusted business partner who values openness, honesty and collaboration. A partner with whom they can form long-term strategic alliances based on shared ambitions and goals.

Accord Brand Guidelines |

3

Value proposition

Put simply, a value proposition is a promise

A value proposition should be a clear statement that fulfils the following functions: Explains how our products/services solve a customer’s problems or improves their circumstances. – i.e. Relevancy. Delivers specific benefits. – i.e. Definable values. Tells the ideal customer why they should buy from us and not the competition. – i.e. Differentiation.

It is the primary reason a prospect should favour your business and buy from you. As customers form a deeper understanding of your value proposition, it allows you to move the conversation away from being price-led, retain their loyalty and benefit from their advocacy.

of unique value to be delivered, and is

designed to convey how the brand stands apart from the competition.

Accord Brand Guidelines |

4

Our value proposition statement

Founded over 30 years ago, we are an award-winning marketing agency of creative thinkers, digital strategists, planning experts and problem-solvers. Seen by many as an extension of their own marketing team, we combine insightful >Page 1 Page 2 Page 3 Page 4 Page 5 Page 6 Page 7 Page 8 Page 9 Page 10 Page 11 Page 12 Page 13 Page 14 Page 15 Page 16 Page 17 Page 18 Page 19 Page 20 Page 21 Page 22 Page 23 Page 24 Page 25 Page 26 Page 27 Page 28 Page 29 Page 30 Page 31 Page 32 Page 33 Page 34

Made with FlippingBook - Online magazine maker