Yakima 2021 EXO System Press Kit

Yakima 2021 EXO System Press Kit

Travel Transformed YAKIMA PRESS KIT 2021

We Don’t haveWild Sides, We haveWild Souls Our story is more of a journey, because we’ve never been good at sitting still. After all, we don’t have wild sides; we have wild souls. For nearly four decades, our trusted solutions have transformed the way people travel. We’re leaders in our category, packing heritage, safety, design sensibility, and street smarts into every product. Based in the Pacific Northwest, we’ve got the great outdoors at our doorstep. From valleys and peaks to banks and backlands, the grounds we roam make us feel at home. Together with our network of respected retailers, we give everyone the freedom to wander, the right to be unruly, and the confidence to go more rogue.

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Introducing Yakima EXO. Decades of product design, on-the-road testing and pure adventure have led us to revolutionize the humble trailer hitch with a system we’re calling EXO. It’s much more than a singular product. It’s an entire system that pushes your hitch to its full potential as a do-anything, go-anywhere multi-tool. Whether you’re hitting the singletrack, the slopes or your favorite unnamed spot on the map, EXO can answer every need with a full range of accessories, allowing your hitch to store anything you need for virtually any adventure.

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Born To Revolutionize The Art Of Adventure. Your gear list changes from trip to trip - the EXO System is made to switch things up as fast as you do. Multiple attachments give you endless opportunity to take what you need while keeping essentials at-hand and organized. It all rides on back of your vehicle, meaning easy access and efficiency on the road, saving you time and money on fuel. As your adventures evolve, so does the EXO. Take more, takes less, take exactly what you need in one simple package. Start with the EXO SwingBase, then add and adapt to your changing journey. Adventure will throw the unexpected your way. We’re throwing it right back. Master the art of adaptability — with the EXO System from Yakima.

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One System. Countless Ways To Explore.

At Yakima, we’re adventurers ourselves. So we knew the hitch had potential beyond just hauling trailers. After all, we’d seen the creative, makeshift rigs of rogues and vagabonds out for adventure across the country. But we knew there had to be a better, more reliable way. So we got to work on a system that not only leveraged the simplicity and convenience of the hitch, but also allowed more access to the trunk and came at a price point similar to our legendary roof storage systems.

With the EXO system, there’s nothing makeshift about your gear storage. It’s simply the best way to load up and get out with limitless versatility, accessibility and capacity. It’s primed and ready for adventure — just drop the pin on the map, and start the engine.

EXO Modular Hitch System Overview

EXO SwingBase ( BASE )

EXO TopShelf ( SECOND TIER )

EXO LitKit

EXO GearWarrior

EXO GearLocker

EXO DoubleUp

EXO SnowBank

EXO BackDeck

EXO GearTotes

EXO WarriorWheels

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EXO SWINGBASE

EXO TOPSHELF

EXOGEARTOTE

EXOGEARLOCKER

EXOGEARWARRIOR

EXOWARRIORWHEELS

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EXODoubleUp

EXO BackDeck

EXO SnowBank

EXO LitKit

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A New Era; EXO ™ System

Yakima Innovations Over the Years We’ve had a lot of ideas since 1979. We’re proud of the ones that have been on the road since then and the new products we’ve pioneered over the years. Below are highlights of modern ingenuity at it’s finest. With every new launch we maintain a commitment to allow people to Take It Easy.

CBX ™ Solar Cargo Box

OnRamp ™ Bike Rack

Fishing Rod Carriers

Heavy-Duty Truck Racks

SkyRise ™ Roof Top Tent

StreamLine ™ System

2021 Travel transformed with

The Beginning

the release of EXO System. Combining our expertise of gear hauling solutions from bike carrying to everything cargo, we engineered a way to free up the vehicle roof and carry more on the hitch. Opening up more opportunities for adventure destinations and the gear needed when you get there.

2020 We’ve seen homegrown versions of this and modifications to our own boxes for years, but never the real deal. In 2020 we introduced a crown jewel for our brand, the CBX Solar cargo box. The integrated solar panel harnesses the sun’s energy while you are driving or parked, and produces 36 watts / 5 volts of power. Taking home the Outdoor Retailer Innovation award in January 2020.

2020 The bike industry is ever evolving and we’ve been a part of it since the 80s. With the increase in popularity around electric bikes, an inherently heavier bike than normal, we got to the drawing board. The answer is OnRamp. The first hitch-mounted, tray style bike rack with a built in ramp for easy loading and unloading.

2019 Just like vehicle trends, we have our ear to the ground of consumer activities. Fishing has been steadily on the rise for a while now but we needed time to learn. So when we were ready, we launched the DoublHaul, enclosed fly rod carrier, TopWater all-rod box, and ReelDeal open-air, all-rod carrier. ROADSHOWER ACQUISITION In this same year we acquired the small but mighty company RoadShower. It was a natural addition to our family of vehicle mounted Base Camp products. Pressurized water storage was now accessible so consumers could expand their horizons.

2019 As the consumer vehicle markets change we must stay nimble. That’s exactly what we did with the release of our three heavy-duty truck racks. When pick-up trucks were on the rise we answered the call with the OverHaul HD, OutPost HD, and BedRock HD. All built rugged and specialized for their activities.

2017 We didn’t invent the rooftop tent, we just borrowed it from our Australian comrades down under. The U.S. market was anything but saturated with the rooftop tent and we brought it to the mainstream. Gone were the days when an extreme 4X4 was needed. Just about any structurally sound vehicle with a roof rack is now capable.

2016 After 35 years of fitting

vehicles the same way, we decided to reinvent the roof rack. The introduction of the StreamLine roof rack system met the needs of modern vehicles with less SKU’s and aerodynamic crossbar options. Thanks to intuitive engineering, all components are loaded with technical advances.

1979 In 1979 Don Banducci and Steve Cole purchased Yakima Industries from a husband and wife apple orchard owner and transformed their orchard ladder racks into kayak racks. The first Yakima roof rack was a pair of golden round bars.

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You didn’t think we were done

yet, did you? Now we know we’ve already set the bar pretty high for 2021 product releases. But, we have a few more tricks up our sleeve for next season. With nine product categories in our catalog we couldn’t leave them behind.

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StageTwo™ Premium tray hitch rack.

RoadShower™ Bringing it into the fold.

SlimShady™ Expanding the awning.

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AVAILABLE IN TWO COLORWAYS

NEW

ANTHRACITE

VAPOR

StageTwo ™ PREMIUM TRAY HITCH BIKE RACK

ANTHRACITE 1.25 " # 8002726 , 2 " 8002725, VAPOR 2 " # 8002740

StageTwo ™ +2 TWO BIKE ADD-ON FOR STAGETWO ANTHRACITE #8002727, VAPOR #8002741

INSTALLATION TECHNOLOGY ▸ Bolts onto StageTwo

GEAR PROTECTION ▸ Secures bikes at wheels, no frame contact

StageTwo is more than capable of carrying precious cargo to the trailhead or meeting point with its premium features. It’s designed to decrease bike to bike interference and maximize ground clearance with stadium style trays. A newly designed locking SpeedKnob™ makes install easier than ever. Forward facing remote tilt lever grants simple trunk area access, while integrated locking cables as well as user's own lock provide tenacious security.

COMPETITIVE EDGE ▸ Ergonomic, forward facing remote tilt lever with action release tilts loaded rack forward ▸ Tiered and adjustable bike trays minimize bike to bike interference

INSTALLATION TECHNOLOGY ▸ NEW

WEIGHT LIMIT ▸ 60-lbs per bike

Tool-free locking SpeedKnob™

Tiered and adjustable bike trays minimize bike to bike interference and maximizes ground clearance.

Full length trays designed for modern bikes of all sizes, including road, mountain, fat tire and ebikes.

GEAR PROTECTION ▸ Secures bikes at wheels, no frame contact

BIKE CAPACITY ▸ 2 (opptional 2-bike add on with StageTwo+2)

StageTwo Accessories

BEST USE CASE ▸ Mountain bikes ▸ Road bikes

COMPETITIVE EDGE ▸ NEW

Ergonomic, forward facing remote tilt lever with action release tilts loaded rack ▸ Tiered and adjustable bike trays minimize bike to bike interference and maximize ground clearance ▸ Fits modern bikes of all types, sizes, and weights NEW

SafetyMate™ Tail light and license plate mount. #8002738

FenderShield™ Protects fenders from StrongArm hook. #8002733

▸ Fat bikes with StageTwo Fat Straps Accessory ▸ Bikes with fenders with FenderShield Accessory

TIRE RANGE/WIDTHS ▸ 16" - 29", up to 3.25" wide, ▸ 5" wide with Fatbike Accessory

RampUp™ Roll-on loading ramp. #8002737

StageTwo Fat Straps Carries fat bikes up to 5" tires. #8002735

HITCH COMPATIBILITY ▸ Available in 2" and 1.25"

MAXWHEEL BASE ▸ 52"

LOCKING ▸ SpeedKnob and integrated locking bike cables ▸ Integrate loop for users own lock

Ergonomic, forward facing remote tilt lever with action release tilts loaded rack forward.

The newly designed ergonomic SpeedKnob is easier to use and looks good too.

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UPDATED RoadShower ™ PRESSURIZED ROOFTOP WATER STORAGE

UPDATED

SlimShady ™ ROOFTOP AWNING 4.5' #8007444, 6.5' #8007445, 8' #8007446

4G #8004109

7G #8004110

10G #8004111

Sandy feet, dirty paws, and mud-slung bikes. The RoadShower is your trusty sidekick for the convenience of pressurized water in the middle of nowhere. It dependably attaches to your SUV, truck, or trailer’s roof rack—allowing you to roam freely. It’s built with the functionality you’ll need, with easy filling and pressurizing whether you’re at home or on the road. While you’re out having fun, the sun heats up the water in the tank so you can enjoy a hot shower after a cold surf session and spray down your equipment.

INSTALLATION TECHNOLOGY ▸ Tool-free SpinVice™ clamp

COMPETITIVE EDGE ▸ Provides sun and weather protection ▸ Rolls into a 6.5 foot wide case when not in use, allowing more space for more gear mounts

INSTALLATION TECHNOLOGY ▸ U-Bolt clamps

COMPETITIVE EDGE ▸ Pressurized water storage ▸ Easy fill cap ▸ Aluminum construction and powder coat finish

ROOF RACK COMPATIBILITY ▸ Universal roof rack attachment

USER ▸ Overland ▸ Core Outdoor ▸ Outdoor adventure families ▸ Nuclear family AVAILABILITY ▸ SlimShady 4.5' #8007444 6' 6" X 4' 5" ▸ SlimShady 6.5' #8007445 6' 6" X 6' 5" ▸ SlimShady 8' #8007446 6' 6" X 8' NEW

After filling the tank through the large opening, pressurize the through the Schrader air valve or a garden hose.

Included garden hose adapter harnesses the pressure of your home water spout and fills and pressurizes at the same time. Stick on thermometer also included.

Rolls up into a self contained, heavy-duty case, only taking up 6.5 inches on the roof rack.

The tool-free SpinVice™ clamp system makes installing and removing the SlimShady, a day in the shade.

LOCKING ▸ Locks to roof rack

ROOF RACK COMPATIBILITY ▸ Universal roof rack attachment

BEST USE CASE ▸ Off the grid adventures ▸ Families ▸ Beach/Surf

BEST USE CASE ▸ Trailgating ▸ Sun Protection

NEW LOCKING ▸

▸ Light Rain ▸ Light snow ▸ Sporting events / tailgating

USER ▸ Overland ▸ Core Outdoor ACCESSORIES ▸ On-Off Elbow

Comes with Accessory

Lock Housing and Keys

FILLEDWEIGHT ▸ 53 lbs, 84 lbs, 120 lbs

PRODUCTWEIGHT ▸ Varies

WATER CAPACITY ▸ 4, 7, and 10 gallons

▸ FlexHead Shower MD (19") ▸ FlexHead Shower LG (30")

AWNING FABRIC ▸ 420d with PU coating

Includes two outlet water ports, one on each end, for convenient water access and shower attachment.

Stainless steel universal mounting hardware fits all Yakima® crossbars and most other roof racks.

New pattern for 2021 - Topographical map with Easter egg coordinates.

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PR + PARTNERSHIP OPPORTUNITIES:

MARKETING:

GENERAL SALES INQUIRIES:

Reagan Renfroe [email protected] O: 918.743.8822 ext. 337 C: 903.815.0560

Di l lon Jones [email protected] O: 918.743.8822 ext. 217 C: 918.697.6838

Greg Covel lo [email protected] C: 801.694.2043

Mark Kuka [email protected] C: 971.233.8031

4101 KRUSE WAY LAKE OSWEGO, OR 97035

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